Power of Email Marketing Seminar

Email is the most cost-effective, targeted, trackable, and efficient way to build and maintain relationships in all types of business and organizations. This session will teach you how to master email marketing communications with a comprehensive look at best practices and winning strategies that lead to increased profits, revenue and participation (or engagement instead of participation).

You will learn:

- What is permission-based email marketing and becoming a trusted sender

- Email list building

- Increasing deliverability and open rates

- Writing good subject lines and content – getting readers to take action

- Tracking results and what to do with this information

- How email and social media marketing work together to achieve goals